Apple shares responded with a decline to the presentation of the new iPhone :: Technology and media :: RBC

The presentation of the new iPhone line was not inspired investors Apple shares reacted little, but the fall. The day before the presentation, the company’s share price increased by $5

Vice President of marketing for Apple’s Phil Schiller introduces a new line of iPhone

(Photo: Marcio Jose Sanchez / AP)

Shares of Apple after the presentation of the new smartphones and “smart” hours, which took place on Wednesday, September 12, fell. If on the eve of Apple’s stock showed an increase from $218 to $223, on the day of the presentation the stock price fell to $221, follows from the data of the NASDAQ stock market.

What are the new items revealed at the presentation of Apple. Photo gallery


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Presentation of new products took place in the Theatre of Steve jobs, the headquarters of Apple Park in Cupertino (CA). The company was the broadcast of the event on its official website.

The audience was presented three new models of iPhone. iPhone XS Max is the biggest smartphone in the line of an iPhone with screen of 6.5 inches and a resolution of 2688×1242 pixels. Another model — iPhone XS has a screen of 5.8 inches with a resolution of 2436×1125 pixels. Finally, Apple has released a budget version of the iPhone X — iPhone XR.

Apple announced prices of new iPhone in Russia

Technology and media

All three smartphones are equipped with the A12 processor, designed by Apple. This processor is 30% faster than its predecessor and capable of handling 12 trillion operations per second.

The device is equipped with a face recognition function. Devices have no Home button (“Home”), they are controlled using a gesture system — side buttons, the buttons change the volume, and different swipes across the screen.

In addition to smartphones, the company introduced a new model of “smart” watches Apple Watch 4, with edge-to-edge screen design.

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